
I recently solicited your help with the renaming of our browser extension as Search Thresher is too much of a mouthful. 88 comments and dozens of suggestions later and we still didn’t manage to choose a winning name. I’m sorry (really I am) to say that nobody has won the iPod Touch.
Aido and I came up with the name in under 10 minutes. It just made sense to call it POWDR.
Why POWDR?
Well, our browser reads Content Labels (files that contain Metadata) in order to display more information about Web sites from search results. Content Labels will be a ratified W3C standard very soon but before it was accepted to move onto a Full Recommendation track, the W3C felt the name ‘Content Label’ gave the perception that we wanted to police the Web instead of enabling ‘better content discovery’. So members of the W3C team, including Tim Berners-Lee (inventor of the Web) suggested POWDER. It stands or Protocol for Web Description Resources, obviously.
Powder is also a term used by snowboarders. Riding powder is the ultimate in snowboard experiences - like surfing clouds.
Rise and steer, rise and steer, until you are carving smoothly back and forth
So, using POWDR will be like carving smoothly through the Web.
We decided to drop the e as it seemed to be the right Web 2.0 thing to do
Hope you like it. Thank you so much for taking the time to enter our competition. It’s very much appreciated.
So, I still have an iPod Touch to give away. I don’t want to be perceived as link baiting so I’m not sure what to do. Suggestions welcome. Should I give it to a member of staff, or give it away on this blog, my personal blog or on Twitter?



Posted on January 30, 2008 at 6:37 pm |
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37 Comments
So far,

January 30, 2008 @
shane
another comp!!!