Paul Walsh

Content Labels hit mainsteam media

 Posted on March 19, 2007 at 5:35 pm |  By Paul Walsh
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Guardian logoContent Labels has long awaited coverage in mainstream media. At Segala, we’ve held off until now as we wanted to wait until we could fully demonstrate end to end, the scalable (and low cost) solution of enabling trust on the Web.

The article is entitled ‘Boost for Web Content Labelling’.

Technology firm Segala is spearheading an initiative to help internet users identify trusted web content through a comprehensive labelling system.

Irish-based Segala has been developing content labels for more than two years and is now in talks with major web organisations and publishers to roll out the service for a number of applications.

Different content labels could be developed for different uses, although three of the most significant applications could be for labelling sites that meet accessibility standards for web users with disabilities; blogs that have signed up to a set of agreed editorial standards; and adult content.

Sites that have signed up to agreed editorial standards would display a small logo in search results and different content labels would have different logos. The logo could also be displayed on the site itself.

To read the full article on the Guardian Web site you need to register, but it’s free!

As a side note, Vecosys has just reported about our recent partnership announcement with Terapad.

Please get in touch if you’re a trustmark provider, or want to know how to create a new code of conduct.

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