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	<title>Comments on: Is RSS a cold technology?</title>
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	<description>Enabling a Reliable, Consistent and Trusted Experience</description>
	<pubDate>Sat, 22 Nov 2008 04:05:31 +0000</pubDate>
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		<title>By: Phil</title>
		<link>http://segala.com/blog/is-rss-a-cold-technology/#comment-134306</link>
		<dc:creator>Phil</dc:creator>
		<pubDate>Tue, 23 Oct 2007 20:40:15 +0000</pubDate>
		<guid isPermaLink="false">http://segala.com/blog/is-rss-a-cold-technology/#comment-134306</guid>
		<description>What I don't understand is why Nielson would alienate the proportion of his potential audience by not supplying a feed (whether he calls it RSS or not). I don't subscribe to the Useit newsletter because I would prefer to receive the content through my feed reader that much more than by email, even though I am interested in what he has to say.

Equally, I don't understand how feeds do not form a relationship. This comment is evidence that I am more than willing to click through and leave a comment after reading something from a feed. 

I can't help but think that Nielson is out of touch on some things.</description>
		<content:encoded><![CDATA[<p>What I don&#8217;t understand is why Nielson would alienate the proportion of his potential audience by not supplying a feed (whether he calls it RSS or not). I don&#8217;t subscribe to the Useit newsletter because I would prefer to receive the content through my feed reader that much more than by email, even though I am interested in what he has to say.</p>
<p>Equally, I don&#8217;t understand how feeds do not form a relationship. This comment is evidence that I am more than willing to click through and leave a comment after reading something from a feed. </p>
<p>I can&#8217;t help but think that Nielson is out of touch on some things.</p>
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		<title>By: Craig Murphy</title>
		<link>http://segala.com/blog/is-rss-a-cold-technology/#comment-134167</link>
		<dc:creator>Craig Murphy</dc:creator>
		<pubDate>Tue, 23 Oct 2007 19:00:56 +0000</pubDate>
		<guid isPermaLink="false">http://segala.com/blog/is-rss-a-cold-technology/#comment-134167</guid>
		<description>An interesting approach.  Personally, I can't keep up with newsletters (those that arrive via e-mail at least) - I have a secondary pst file for those and use rules/custom e-mail addresses to get them out of my inbox before I see them.  I rarely look in there, but I'm afraid I'll miss something if I remove myself from the lists.

Too many newsletters are HTML format that take too long to render.  Those that offer plain text options are less attractive and are often "randomly wordy" thus making them more prone to being skipped over.

RSS is my primary news source - I use GreatNews (at the moment), it works for me.  I use lunchtime to catch up - if it's not in Great News, it's unlikely to get my attention.  Of course, Twitter is now getting a look in too.

So, unless there is a compelling reason for a newsletter to hit my primary inbox, sorry, there's only a small chance they'll get looked at.  To answer your question, RSS is not a cold approach...how long that will last, who knows.</description>
		<content:encoded><![CDATA[<p>An interesting approach.  Personally, I can&#8217;t keep up with newsletters (those that arrive via e-mail at least) - I have a secondary pst file for those and use rules/custom e-mail addresses to get them out of my inbox before I see them.  I rarely look in there, but I&#8217;m afraid I&#8217;ll miss something if I remove myself from the lists.</p>
<p>Too many newsletters are HTML format that take too long to render.  Those that offer plain text options are less attractive and are often &#8220;randomly wordy&#8221; thus making them more prone to being skipped over.</p>
<p>RSS is my primary news source - I use GreatNews (at the moment), it works for me.  I use lunchtime to catch up - if it&#8217;s not in Great News, it&#8217;s unlikely to get my attention.  Of course, Twitter is now getting a look in too.</p>
<p>So, unless there is a compelling reason for a newsletter to hit my primary inbox, sorry, there&#8217;s only a small chance they&#8217;ll get looked at.  To answer your question, RSS is not a cold approach&#8230;how long that will last, who knows.</p>
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